Craig Harris is a veteran of the marketing sector. With over 3 decades of experience working with countless International brands and niche businesses, he understands how to use communications to drive action. In recent times his attention has moved from solving problems for individual clients to developing technology to solve problems for all.
XL.Today™ is a brand-new digital marketing platform that fully integrates with your Lookatme DAM. It was designed to empower Marketers to create more engaging campaigns, across more channels in less time. In this session, you will learn how to optimise the digital assets in your Lookatme DAM to create professional digital marketing campaigns seamlessly and in a fraction of the time. You will also learn how to use XL.Today dashboards to improve campaign success.
- Optimising the ROI of your digital assets
- Using a single image to tell a story
- Rapid campaign targeting
- Streamlining campaign creation
- Measuring campaign success
- A/B testing of campaigns